ResourcesDriving Training & Development in the Auto Industry

Customer Success Stories Creative & Communications Employee Engagement Sales Performance

Driving Training & Development in the Auto Industry

Business People or Doctor Talking to Customer and Using Laptop at Office Room.

The Challenge

Redesign of an existing enterprise-wide training program can be difficult. But a large automaker asked us to conduct a redesign to accomplish three objectives: improve the learning experience, increase audience engagement, and boost performance.

The Solution

Our collaborative approach to develop this training program included research, evaluation and redesign, as well as performance-based training, support and sustainment tools, and engagement interventions.

The Results

The redesigned training program resulted in:

  • Measurable improvement in overall engagement
  • A significant increase in annual sales volume per Sales Consultant
  • Customer satisfaction scores increased
  • Substantial growth in annual revenue and gross profit per Sales Consultant

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